Custom builds · Veteran-owned
Technology, plus good old-fashioned ingenuity.
We build what businesses run on. If a job eats your week and nothing off the shelf fits, tell us about it. We'll design the fix, build it, and keep it running.
Veteran-Owned BusinessCustom builds
from $3,500
- 01A written plan and price before anything gets built.
- 02Guaranteed for 30 days after launch — if it doesn't work as scoped, we fix it free.
- 03Ongoing support included by default, from $300/mo.
What that can look like
Some we run today. Some we build to order. All of them started as one annoying job.

Brochures and proposals that know the client's name
A salesperson for a luxury jewelry house was sending every client the same seasonal brochure. Now he types her name, adds a line about her anniversary, picks the pieces, and a personal PDF opens straight into his texts.
Built in an afternoon. His to keep. Nothing about a client leaves his phone.
See what the client receives (PDF) →Sample with a fictional boutique and client. Names changed.

The Client Book →
Your salespeople talk for thirty seconds after a visit. The app remembers every client and tells them when to reach out.
Sample client.

A hiring pipeline →
We find people who fit the jobs you're hiring for, rank them, and line them up for you to call.
Scoring a candidate against the job, line by line. Demo data; every candidate is invented.
A lead engine →
Finds the businesses that match your ideal customer, researches and scores each one honestly, and hands them over ready to work — first email drafted, nothing sent without your say-so.
The Owner's Screen →
Everything the engine did overnight, on one screen — every inquiry researched, scored and filtered, the reply already written. Your part is yes or no.
A chat helper on your website
Answers visitors' questions and books calls, day or night.
A phone assistant →
Picks up when you can't, answers the basics in English or Spanish, and books the appointment. It answers our own line today — call the demo and hear it.
Estimates from a voice note
Walk the job and talk into your phone. A draft estimate, priced from your own price list, is waiting for you to check before it goes out.
Bid sorting
Every bid request gets read, attachments too, and sorted into worth your time, maybe, or skip, with the reason and the due date.
A phone app for your team
Opens in the phone's browser, nothing to install, and does the one job your team keeps doing on paper.
The one we haven't thought of yet
We build our own tools too — including a phone app we're making for ourselves right now.
Tell us the job →Looking for a quiz or a quote calculator on your website? Those come with our Signature package.
How a custom build works
You bring the problem. We bring the plan.
Tell us the job
Fifteen minutes. What eats the week, and how you handle it today.
We sketch the fix
A written plan and a price before anything gets built. If a tool you can buy already does it, we'll say so.
We build it
You see it working along the way, not just at the end. Every build is guaranteed for 30 days after launch.
It keeps running
Keep it running is on by default. Take the hand-off instead if you'd rather. Either way the build is yours.
After launch
A build that breaks in six months still has our name on it.
So ongoing support comes with every custom build unless you choose the hand-off.
Keep it running
Included by defaultfrom $300/mo
- We watch it and fix it
- Updates when the tools underneath change
- Up to 2 hours of small changes a month
Keep it improving
from $750/mo
- Everything in Keep it running
- Up to 6 hours of new features a month
- A monthly check-in on what to build next
Hand-off
$0/mo
- The 30-day build guarantee
- After that, fixes quoted per job at $150/hr
Running costs (AI usage, phone minutes, texts) are billed at cost, separately, on every option. We never mark them up.
Tell us the job
Three questions. No jargon required.
Describe it the way you'd explain it to a friend. We'll reply with whether we can build it and what it would take — hire us or not.
Prefer to talk? Book 15 minutes instead.
We build what businesses run on. You own it. We keep it running if you want us to.